Market value of ad group that was once world’s largest plummets from about £24bn in 2017 to £3.1bn
WPP has been relegated from the FTSE 100 after nearly 30 years, as the advertising multinational struggles to stem an exodus of clients and match the artificial intelligence and data capabilities of rivals.
The market valuation of WPP, once the world’s largest advertising group, has plummeted from about £24bn in 2017 to £3.1bn.
Continue reading...from The Guardian https://ift.tt/Xr69FmU
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